Former Cousins Subs Employees Justin and Laura McGraw Step into Franchisee Role

They cite their longtime love of the brand’s delicious food and family-like atmosphere as reasons to purchase their first franchise location in Brookfield, Wisconsin

MILWAUKEE (Jan. 10, 2019)— Cousins Subs today announced former crew members Justin and Laura McGraw have rejoined the company as franchisees, taking ownership of their first Cousins Subs location in Brookfield, Wisconsin.

Justin began his career with Cousins Subs in 2001 as a crew member at the sub shop in Hales Corners, Wisconsin. He held a variety of positions during his six years with the brand, including sandwich maker, cashier, baker and shift manager. Laura was hired by Cousins Subs in 2005. During her four years with the company, she enjoyed building subs, cashiering and baking fresh bread. Justin and Laura met and fell in love while employed by Cousins Subs and got married in 2014.

While Justin has always had an affinity for Cousins Subs, he left the company in 2007 to pursue professional development opportunities at Stanley Steemer. He began as a technician and worked his way up to become an operations supervisor over his 12 years with the company.

“All of my career decisions were a steppingstone for us to get to this point,” said Justin McGraw. “My career trajectory has taught me so much about running a business and has set us up for success in our new role as franchisees. Coming home to Cousins Subs has always been my dream, and I am so fortunate to make it a reality as a new business owner.”

“Justin and Laura McGraw will be exemplary Cousins Subs franchise owners,” said Joe Ferguson, Vice President of Development at Cousins Subs. “They share our belief that quality has no substitute and will treat all guests and employees like family.”

Justin and Laura McGraw purchased the Brookfield, Wisconsin location from Cousins Subs franchisees Norm and Mary Jo Lorentz. As new store owners, the McGraw’s plan to cultivate strong community ties and support hyperlocal organizations that improve youth education, hunger and health and wellness – the three philanthropic pillars of the brand’s Make It Better Foundation.

“We are lucky the Lorentz’s have done a phenomenal job developing strong community relationships,” said Laura McGraw. “We plan to nurture them and expand our community outreach to give back to more worthy groups and organizations.”

The McGraw’s Cousins Subs store is located at 17495 W. Capitol Drive.


About Cousins Subs

Wisconsin-based Cousins Subs®, a family-owned, fast casual sub shop established in 1972 by Bill Specht and his cousin, is driven by the mission to Believe in Better – both in the quality of food it serves and in the communities it supports. Cousins Subs and its franchisees operate nearly 100 sub sandwich shops in Wisconsin, Illinois and Indiana providing guests with quality deli fresh and made to order grilled subs using only the freshest ingredients on its signature bread baked daily. For more information, visit You can also find Cousins Subs on Facebook, LinkedIn, Twitter and Instagram.

The startup costs for a Cousins Subs franchise range from $197,200 to $648,000. The franchise fee is $25,000 for a single unit and $17,500 for each additional unit. To learn more about purchasing a Cousins Subs franchise, visit